The Blurred Line in Social Media
Friday, February 13th, 2009
When asked about specific types of interactions, Americans who use social media believe:
- Companies should use social networks to solve my problems (43%)
- Companies should solicit feedback on their products and services (41%)
- Companies should develop new ways for consumers to interact with their brand (37%)
- Companies should market to consumers (25%)
As a business, how do you decide the best way to interact with your customers through social media – strictly business, the personal touch or a combination of both? Are you willing to blur the lines? (more…)
Category Networking, Social Media | Tags: Tags: b-to-b, Marketing, Networking, Social Media,